Barcode or QR

The quick response or “QR” code is being seen on more advertisements, leaflets, in fact just about everywhere, so is the QR replacing the barcode? Well the simple answer to that is no, this is because essentially it does a different job to the barcode, although they can both be read by optical devices.

With the rise of the “smartphone” and hand held tablet computers such as the iPad, the QR code has increased its presence many times over. The modern smartphone is capable of “reading” the small square box as long as it has the reader application can scan the image of the QR code to display text, contact information, connect to a wireless network, or open a web page in the phone’s browser. Increasingly retailers are employing this new technology which allows customers to scan the code often this is done when at home.

Many customers are now adding a QR code to their barcodes, this gives them the best of both worlds, the barcode does its job and the QR code can get to work when the customer is at home or back in the office. This will display to display text, contact information, connect to a wireless network, or open a web page in the phone’s browser.

We will be pleased to discuss with you adding a QR code to your labels, we have fully flexible printing options for your QR Coded labels, using the latest printing processes.

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