New iPod Touch device enables barcode scanning

Honeywell has just released a new device which encases an iPod Touch and makes it a barcode scanning device.

The new Honeywell Captuvo SL22 encapsulates the iPod Touch and uses their Adapted Imaging technology so that it can read barcodes and also the magnetic strips on bank cards.

The device is aimed at the retail market and enables shop assistants to take payments from a range of different payment cards using the software on their iPod Touch to update stock levels.

It’s hoped that the device will enhance the shopping experience of consumers by accelerating payments taken.

The vice-president of global marketing for Honeywell Scanning & Mobility Peter Fehl said:

“It’s designed for retailers, but it really benefits customers, who have a faster shopping experience with more complete product and pricing information. It’s a win-win,”

Although QR codes have helped marketing companies greatly over the last months it seems that the simple barcode is still at the top of the tree in terms of retail transactions and will remain that way for the foreseeable future.

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